Beslag Design AB, a prominent player in fittings and interior products, announces today that they have entered into an acquisition agreement with Salix Group AB – a customer-focused trading group that actively operates, develops and acquires operations in construction and industry. The acquisition applies to 100% of the company and gives Beslag Design the opportunity to operate within a broader context and continue its journey towards a new era of growth and expansion. Beslag Design has, since its inception in 1972, been run as a family business for three generations and has established itself as an industry leader in fittings and interior products for both the own home and the public environment. After over 50 years of business within the family, the owners are now taking the strategic step of enabling the company to grow and broaden its business.
”It has been an extraordinary journey, and we are proud of what we have achieved with Beslag Design. In order to continue developing the company, we look positively at handing it over to Salix Hem & Beslag, which is part of the Salix Group - a long-term and professional owner,” says Hans Bergström, who ran and owned Beslag Design together with his brother Björn Bergström since the company was founded by their father in 1972.
By becoming part of Salix Hem & Beslag, and being integrated into a wider business context with competent individuals and in-depth business insights, Beslag Design positions itself for significant opportunities to further develop and market innovative and in-demand fittings and interior design details. Beslag Design will continue to prioritize being an attractive and reliable partner for its customers, while aiming to develop and grow to strengthen its market position.
”We are happy and proud of the work that has been put in over the years to shape Beslag Design into the strong and attractive company it is today,” says Pontus Eklind, CEO of Beslag Design. ”By joining forces, we become even stronger and better equipped for continued growth. Salix Group has an impressive portfolio of companies and strong brands both within our industry and neighboring areas. It feels like a perfect match for Beslag Design. In addition, Salix Group shares our long-term vision and has proven to be a positive force for several well-run companies in the industry. Of course we will continue to focus on our customers and offer high-quality interior design products with elegance in every detail.”
”We are extremely pleased to welcome Beslag Design to our group. Beslag Design is a well-managed family business with high customer loyalty and a long history of quality and profitability. We look forward to contributing to Beslag Design’s continued growth”, says Fredrick Sylva, CEO Salix Hem & Beslag.
Access will take place on 29 February 2024.
For further information, please contact:
Fredrick Sylva, CEO Salix Hem och Beslag AB, +46 70 558 46 23,
fredrick.sylva@habo.com Pontus Eklind, VD Beslag Design AB, +46 70 816 83 62,
pontus.eklind@beslagdesign.se
About Beslag Design: Beslag Design is an industry-leading company in fittings and interior products since 1972. Our business concept is simple – to develop and market an innovative and in-demand range of fittings and interior details. We have the handles, fittings, storage, accessories and lighting for all rooms. For both home, shop, office, restaurant and hotel. Beslag Design’s office and warehouse are located in Båstad. The customers are located throughout the Nordic region.